6 Marketing Trends in Social Media in 2018 [Infographic]

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Are you in the process of planning your 2018 marketing strategy? Want to know the top trends likely to affect your business on social media? MicroCreatives share their predictions for 2018 in this infographic. Here’s what makes the list: Live videos Influencer marketing Visualised content Personalisation Tightened security Chatbots Check out the infographic for more… Read more »

Great Design Thinking by Tim Brown

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When we talk about design thinking at Skyline for any digital projects we do deliver, we start with Tim Brown, who is CEO and President of IDEO, a global design, and innovation firm founded in 1991. He is best known for his work advancing user-centered design – and in particular for developing the idea of “design thinking”…. Read more »

7 Useful Tips for Unifying Your Sales and Marketing Strategy

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At best, sales and marketing teams are acquaintances. The sales and marketing relationship often suffers from miscommunication or a complete lack of communication as well as occasional animosity. This is remarkable, especially considering that the two teams typically have the same goal: increasing return on investment, taking an account based management system approach. Explaining The Definition of… Read more »

10 Steps to Get More Ecommerce Traffic?

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Unfortunately, owning an e-commerce store is not like the movie Field of Dreams. Just because you built it doesn’t mean they’ll come. In fact, unless you take very specific actions, they almost certainly won’t come. But don’t worry. These actions aren’t necessarily complicated. They do take some time to implement, but they’re proven methods for improving… Read more »