Theory of Constraints

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The Theory of Constraints is a methodology which helps you identify the crucial limiting factor (usually referred to as a constraint or a bottleneck), that stands in the way of achieving a goal. The main goal of a theory of constraints is to improve that constraint to the point when it’s no longer the limiting… Read more »

Driving More Social Traffic to Website

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Driving social traffic is more important than ever before. Brands now focus on boosting social traffic and creating viral hits for spreading their word. It is, therefore, critical to concentrate on driving the correct social visitors to your website through the development of effective social media strategies. Learn how to boost social media traffic in… Read more »

Cross-Channel approach to all your marketing needs

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The traditional linear marketing funnel is outdated, with consumers taking a far more complex path to purchase as they switch between channels and devices, finding alternatives and better deals along the way. They are not only dictating how, where, and when we engage with them, but also expect us to anticipate their each and every… Read more »

Future Trends in SEO

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Are you wondering what Google has in store for your website next year? Want to take a look at the SEO trends that are likely to affect how you perform? Envigo look at the future trends of SEO in this infographic.  

4 Digital Channels with Best ROI

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After years of transition from the emphasis of offline to online slowly convincing the non-believers, e-commerce businesses and their low-cost business plans have been proven to be a winning formula for many start-ups. E-commerce and the online digital world are forever evolving. This has been down to the low costs involved with running a business purely online,… Read more »