Google Adwords Mobile Bid Adjustments to Increase Conversion

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If you are looking to improve your Adwords conversion rate while reducing your cost per conversion, implementing Adwords mobile bid adjustments is a quick and convenient tactic that will allow you to do this. If your website is not as well optimised for mobile devices as it is for desktop devices then your conversion rate is likely… Read more »

6 Social Media Marketing Trends in 2017

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In 2017, social media as a marketing tool will continue to grow in robust ways while utilizing the wide array of emerging technologies to provide brands with more opportunities for connecting with their customer. Here are some of the big changes to anticipate: 1. GREATER UTILIZATION OF SOCIAL MESSAGING SERVICES While social messaging is not… Read more »